August 29, 2010, 2:19 am
RIO DE JANEIRO (Reuters) - The pink-walled palaces, shimmering saris and Bollywood dances all scream India. So why are the actors speaking Portuguese and kissing passionately?
Welcome to Brazil's latest soap opera hit, a lavish production that has sparked a mini India boom in Brazil, even while taking liberties with its portrayal of the Asian giant.
The "Caminho das Indias" (Way of the Indias) telenovela, with Hindi phrases thrown into the Portuguese dialogue, has piqued Brazilians' interest in the emerging economic powerhouse that was little-known here before.
Hindi phrases such as the exclamation "Arre Baba" (Oh my goodness!) have entered everyday speech; interest in yoga, meditation and Indian dance is on the rise and demand for Indian clothes and decorations has jumped.
On Rio de Janeiro's beaches, vendors are touting Indian-style sarongs.
"People like it because it's very energetic and very happy," said Samra Sanches, an instructor who has started giving Indian dance classes. "We try to work on moves similar to those in the novela."
The story, which like most Brazilian soaps is told in a grueling 200 or so episodes over more than six months, centers on a forbidden love between beautiful high-caste woman Maya and handsome Bahuan, a low-caste Dalit, a group formerly known as "Untouchables."
Filmed partly in India's Rajasthan, the action flits between Jaipur and Agra where tradition and religion hang in the air and the beach-side Rio of micro-bikinis. Continued...
http://in.reuters.com/article/bollywoodNews/idINIndia-41805320090818
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The soap opera reach 50 audience points in Metropolitan area of São Paulo in the 24 and 25, 2009, with 74% of share. In cities of the interior of the brasil, the soap opera almost reach 75% of share, and in some capitals, it arrives to 57 audience points. The sum of the audiences of the contestant of the net Globe, leader absolute of audience in Brazil, didn't reach the half of the points of India's Way
Expressions as Tikhe Hai, Are Baba, light the lamps of his judgement are already hits in Brazil, as well as mamadhi, chacha, baba, little Krishna...The protagonist, that became pregnant of a Dalit before the marriage, will have his/her secret revealed next week.
The officil site:
http://caminhodasindias.globo.com/Novela/Caminhodasindias/Fiquepordentro/0,,16548,00.html
That India and Brazil become if friends nations.
The soap opera speech of Indian culture, system of breeds, religion, conflicts among Hindus, Muslims and sikhs. The last chapter will be transmitted on September 11.
It Narrates the love history among Raj and Maya (vayshya) and Bahuam, that makes pregnant the protagonist, that for the honor of the family, it decides not to count that her son is of Bahuam. The whole family thinks that the boy is son of Raj. Just Kochi, mother of Maya, and Surya, the perverse antagonist, know that the boy is dalit. Has the soap opera been receiving countless prizes, among them homages done do by hospices and treatment clinics, that registered increase of 15% in the search number for treatment of the schizophrenia.
The Personagem Tarso, interpreted by Bruno Gagliasso, it suffers of the disease and has a family that ignores him. Just hes grandfather (Cadore), hir father (Ramiro) and her sister (Inês) and Tônia, her candy and pleasant girlfriend he helps. His mother, Melissa ignores him, she thinks that is a typical upset of the adolescence, but she suffers a lot for not wanting to admit.
It is there is still a psychopath, Yvone, that gives a blow in Raul Cadore (uncle of Tarso), that abandons his/her family, that went by a stormy moment: his/her marriage didn't go certain, he/she fought with his/her wife and brother, and soon after fleeing for Dubai, he/she sees himself without some money, Yvone fled. However, the largest audiences, of 50 points, of the days August 24 and 25, they were exactly in the days in that Raul meets again Yvone, and tone of her all the money that she stole and he still asks more. The plot is a success.